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SUMMARY:Free Webinar: Advanced Strategy for TV Placements
DESCRIPTION:Do you know why a story in Worcester has more worth to a local TV station than a story in Boston? Or why it may make sense to move your big news conference to Portland\, ME\, in order to land in a Boston newscast? This free webinar will take a deeper dive into TV news. Learn how Nielsen ratings shape news coverage and how to use that to your advantage. Also\, explore how you can use a station’s network affiliation and ownership group to give your story greater legs. \nAbout the Speaker \nBefore working at CK Communications\, Joe Chambers spent 10-years producing television news. He worked in large and small markets and a variety of network affiliations for Hearst and Cox Communications. \nWhen: Thursday\, May 14\, 2026\, 1:00 PM \nClick Here to Register
URL:https://prclub.org/event/free-webinar-advanced-strategy-for-tv-placements/
CATEGORIES:Webinar
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SUMMARY:Free Webinar: The Basics of TV News
DESCRIPTION:Want to land more TV news coverage for your clients? \n\n\n\nDo you know what a producer\, a reporter\, an anchor\, and the assignment desk are? Do you know who is responsible for which stories and how to pitch them? This free 30-minute webinar will focus on the basics of TV news. Learn the difference between each newscast\, the key players in the newsroom\, the types of stories that appear in a newscast\, and who you should pitch and when. Learn why the timing of your pitch is as important as the content and the major mistakes most people make when writing pitches and press releases for TV. \n\n\n\n  \nAbout the Speaker \n\n\n\nBefore working at CK Communications\, Joe Chambers spent 10-years producing television news. He worked in large and small markets and a variety of network affiliations for Hearst and Cox Communications. \n\n\n\nWhen: Wednesday\, May 13\, 2026\, 1:00 PM \n\n\n\nClick Here to Register
URL:https://prclub.org/event/free-webinar-the-basics-of-tv-news/
CATEGORIES:Webinar
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DTSTART;TZID=America/New_York:20260211T120000
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SUMMARY:WEBINAR: Bell Ringer Awards
DESCRIPTION:Register for free here! \nGetting ready to submit your Bell Ringer entry? Don’t miss this free PR Club webinar designed to help you elevate your entry. This session offers a look at what it takes to craft a standout submission directly from those who’ve done it best. \nThree Super Bell Finalists will pull back the curtain on their approach to developing award-winning entries—sharing the strategy\, storytelling\, data\, and execution details that helped their campaigns rise to the top. Representatives from JGPR\, Red Lorry Yellow Lorry\, and CTP will break down how they framed their objectives\, highlighted impact\, and showcased creativity in ways that resonated with Bell Ringer judges. \nAttendees will learn: \n\nHow finalists structured their submissions to clearly demonstrate results\nWhat campaign elements they prioritized—and why\nTips for framing challenges\, insights\, and outcomes compellingly\nCommon pitfalls to avoid when preparing an award entry\nWhat judges look for\, based on finalist experience and feedback\n\nPanelists include: \n\nBen Paulin\, SVP\, JGPR\nMeredith L. Eaton\, Managing Director of North America\, Red Lorry Yellow Lorry\nKim Downs\, Social and Digital Content Strategist\, CTP\n\nThe regular deadline to submit for a Bell Ringer award is March 8\, 2026. The late deadline is March 15\, 2026.
URL:https://prclub.org/event/webinar-bell-ringer-awards/
CATEGORIES:Webinar
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SUMMARY:WEBINAR: Crisis Management Hour with John Guilfoil on Dec. 18
DESCRIPTION:Thursday\, December 18 @ 12:00 pm ET \nNeed to sharpen your crisis management skills? \nWhether you are new to public relations or a seasoned professional who has not yet been part of a crisis team\, join John Guilfoil\, founder and principal of JGPR\, for an essential one-hour session diving into the basics of crisis management. \nWhat You Will Learn: \n\nFundamentals: Master the core principles of effective crisis response.\nAction Steps & Planning: Get practical\, actionable steps for crisis planning and execution.\nAdvising Management: Receive advice on how to bring forward recommendations to ensure crisis management is taken seriously within your organization.\n\nAbout the Speaker \nJohn Guilfoil is a 20-year veteran of the industry\, with five years in journalism and 15 years in the public relations field. His extensive experience includes leading crisis management efforts for businesses\, non-profits\, police and fire departments\, public schools\, and government agencies. He notably served as Deputy Press Secretary to Boston Mayor Thomas Menino during the 2013 Boston Marathon attacks. John is the 2015 PR News Crisis Management Professional of the Year and was awarded internationally in 2023 with the ICCO Global Awards Crisis Management Campaign of the Year for his work with municipal police departments.
URL:https://prclub.org/event/webinar-crisis-management-hour-with-john-guilfoil-on-dec-18/
CATEGORIES:Webinar
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